Solutions · Sales & enablement
Win the deal in front of you.
A battlecard for the rival in the deal with the sources it used listed, a comparison you share with the buyer by link, and RFP answers drafted by APEX from your product's data in the graph.
The hubs this work runs on
Competitors hub · Sales enablement and sales
Reps who are ready for every competitor they meet, and a rising competitive win rate.
Know how your product stacks up against each rival and how to win.
Prepare a rep for a competitive call
Per dealOpen the battlecard for the rival in the deal — landmines, proof points, and the counter to their pitch — or export it to PDF or PowerPoint.
Give the buyer a comparison to read
Per dealShare the comparison matrix by link, open to anyone or behind an email so you see who opens it.
Review open deals at risk
WeeklyCheck each open deal's chance of winning, from your past win rates by competitor, industry, and company size.
Accounts hub · Sales and RFP teams
Winning the formal bids the company is qualified for, on time and with accurate answers.
Know your customers and deals, and what it takes to win and keep them.
Decide whether to bid
Per RFPUpload the RFP and read the bid or no-bid scorecard: requirement coverage, fit, must-haves, and your past wins in the category.
Answer an inbound RFP
Per RFPHave APEX draft a first answer for each extracted requirement from your product's data, route the answers to reviewers for approval, and return the buyer's own Excel or Word file filled in place where the format allows.
Send unmet requirements to product
Per RFPSend a requirement you could not answer to the product backlog, tagged with the opportunity it came from.
What it takes
Competitors
Pick it as your Starter hub, or get it with Growth and Enterprise. One battlecard on its own needs no account.
Accounts
Pick it as your Starter hub, or get it with Growth and Enterprise.
Every plan includes Workspace; Starter adds one hub you choose, and Growth all four. See plans and prices
Bring your own questions.
Request access, or book a session and we'll run these workflows on your product, your market, your rivals, and your accounts.